This Week in the Metaverse: Gap NFTs, Second Life is back

Things are moving fast in the metaverse. Depending on who you speak to, this futuristic virtual world is either the next big thing in marketing or an overhyped fad. No matter which camp you reside in, the fact is that marketers and brands are experimenting at a rapid clip. There will be successes and failures. To help you keep up, The Drum will curate the biggest things happening in the metaverse every Friday in this new series: “This week in the metaverse.” And so, without further adieu, here’s what you need to know from this past week:

The Drum